Strategy & Implementation Lead

About the Role

Human8 is seeking a Strategy & Implementation Lead to join its Client Teams department in the US. This role is pivotal in guiding organizations to develop and execute customer-centric strategies. The team specializes in brand strategy, change management, and human-centered innovation, helping clients align their internal operations, behaviors, and communications to prioritize a customer-first approach. The Lead will provide strategic direction and ensure successful delivery on complex business challenges.

Key Responsibilities

• Spearhead client consulting projects across various strategic initiatives, ensuring recommendations lead to measurable business outcomes and lasting impact within client organizations.
• Conduct in-depth analysis of market, cultural, and consumer insights to identify distinct growth opportunities and define brand territories.
• Develop clear brand strategies, including positioning, purpose, and narrative, based on synthesized insights.
• Oversee the end-to-end activation of brand and creative strategies, collaborating with cross-functional teams for effective market launch.
• Lead innovation processes, including facilitating ideation sessions and co-creation workshops to generate novel product, service, and experience concepts.
• Drive innovation pipelines by pinpointing unmet needs, validating concepts, and articulating value propositions.
• Create essential change management assets such as journey maps, experience principles, and playbooks to help organizations embed strategy into their operations.
• Act as a key strategic advisor, challenging existing perspectives and identifying transformative opportunities for clients.
• Build rapid rapport and trust with executive-level clients.
• Effectively manage engagement teams to consistently deliver outstanding client service and results.
• Foster seamless collaboration with other Human8 teams (e.g., Communication Design, Research, Analytics) to integrate diverse competencies for cohesive client experiences.
• Demonstrate empathy, provide support, and encourage colleagues, maintaining professional maturity throughout all interactions.
• Cultivate strong, trusting relationships with the Account Strategy team, serving as a subject matter expert to support client discussions and proposal development.
• Identify client needs and propose solutions to generate additional business opportunities within existing engagements.

Skills, Knowledge, and Expertise

• Proficiency in developing and executing customer-centric strategies.
• Experience in brand strategy, business strategy, marketing strategy, or insight-led strategy.
• Ability to navigate ambiguity, define aspirational visions, and drive execution independently.
• Strong presentation and facilitation skills, with the ability to influence stakeholders and drive decision-making.
• Excellent business acumen, critical thinking, and persuasive communication (written and verbal).
• Skilled in utilizing frameworks and visual models for strategic communication.
• Proven ability to lead and mentor project teams, manage projects with agility, and foster collaboration.
• Adaptability and a proactive, entrepreneurial mindset for fast-paced, ambiguous environments.

Additional Information

A degree in a related field such as Marketing, Brand Management, or Organizational Development, or an MBA, is advantageous, but equivalent practical experience is highly valued. Candidates from diverse educational backgrounds are encouraged to apply.