Content Marketer

Role overview

This opportunity is for a Content Marketer in Canada, working with a partner company that oversees the hiring process and all subsequent application steps. The role is part of a fast-moving fintech setting where content, storytelling, and demand generation come together.

You will create and distribute content that makes complex payments subjects easy to understand and turns them into compelling stories. The position partners closely with marketing and demand generation teams so that content contributes to brand awareness, engagement, and measurable business results.

You will handle content across several formats, including in-depth articles, newsletters, campaigns, and social assets. The role also calls for a data-driven mindset, using testing and performance insights to improve reach, audience growth, and content effectiveness over time.

In addition, you will help shape go-to-market content plans that support product launches and wider marketing activity. This is a remote-first role that expects a high degree of independence, creativity, speed, and ownership.

Key responsibilities

• Help manage the content calendar and ensure content is delivered on time, aligned with marketing priorities and business objectives.
• Research, draft, and publish content in a variety of formats such as blog posts, guides, case studies, newsletters, social posts, and campaign materials.
• Turn complex fintech and payments topics into content that is clear, engaging, and relevant to the target audience.
• Work with Demand Generation to build and execute go-to-market content plans for launches and campaigns.
• Adapt and share content across channels like LinkedIn, email, and other digital platforms to expand reach and influence.
• Review content results using data and audience insights, then refine the approach to improve engagement and performance.
• Test new formats, messaging styles, and distribution methods to keep improving content impact.
• Use AI tools and automation to increase speed, quality, and scalability in content production.

Requirements

• At least 5 years of experience in content marketing in fast-paced B2B or B2C technology environments.
• Strong editorial ability, with skill in simplifying technical or financial subjects and making them more human and accessible.
• A track record of taking content from concept to publication with strong ownership and little day-to-day supervision.
• Clear understanding of how content supports audience growth, demand generation, and business outcomes.
• Experience using performance data, experimentation, and audience insights to shape and improve content strategy.
• Comfort working in agile, high-performing teams where priorities can change and responsibilities are broad.
• Genuine curiosity and practical experience using AI tools for content creation and marketing automation.
• Excellent writing skills, along with the ability to adjust tone and style for different formats and channels.
• Preferred experience in fintech, payments, or technical B2B industries.
• Preferred experience with video or audio content editing.
• A collaborative approach and willingness to receive and apply feedback.

Benefits

• Fully remote, global-first working setup.
• Competitive share options.
• At least 25 days of annual leave, plus an uncapped holiday policy.
• Access to co-working spaces in major cities around the world.
• Workation opportunities and annual company retreats.
• Budget to set up a home office.
• Generous learning and development support.
• Private medical insurance.
• A high-impact role within a rapidly growing fintech scale-up.
• A culture that emphasizes ownership, autonomy, and professional growth.

Additional information

This role is managed through a partner company. Applications are reviewed using an AI-supported matching process designed to evaluate candidates fairly against the role’s core requirements. Shortlisted profiles are shared with the hiring company, and interviews or assessments are handled by their internal team.

By applying, candidates consent to personal data being processed for recruitment evaluation and sharing with the hiring employer under applicable data protection rules, including GDPR where relevant. Applicants may exercise rights related to access, correction, deletion, and objection.

AI tools may also be used to assist with parts of the recruitment workflow, such as reviewing applications and identifying potential inconsistencies in submitted materials. These tools support the hiring team but do not replace human judgment, and final decisions are made by people.