Manager, Client Strategy

About Roku

Roku is a leading TV streaming platform in the U.S., Canada, and Mexico, with the goal of powering television experiences across the globe. The company helped launch streaming to TV and works to connect viewers with the content they enjoy, help publishers grow and monetize audiences, and give advertisers meaningful ways to reach consumers.

This is a high-growth public company environment where each person is expected to contribute from day one. The work spans multiple functions and offers the chance to impact millions of streamers while building experience across a wide range of disciplines.

About the Team

The Client Marketing and Strategy group operates like the quarterback for sales. It partners closely with sales teams to shape long-term strategies, strengthen key relationships, and drive revenue growth. The team helps clients evolve their connected TV strategies, try new products, and build the future of TV in partnership with Roku.

About the Role

As Manager, Client Strategy, you will lead a team of strategists focused on creating brand-specific solutions that support core business goals. You will work across functions to align responsibilities, share success, and support profitable growth. In collaboration with Ad Sales, you will uncover market opportunities and develop strategic partnerships and solutions that help maximize revenue.

The role calls for someone with background in digital and connected TV media, strong comfort with ambiguity, and the ability to juggle multiple priorities in a fast-moving environment. Success in this position depends on adaptability, leadership, and a practical, solutions-first approach.

Compensation

For candidates based in New York, the estimated annual salary range is $168,000 to $200,000. Final compensation depends on factors such as skills, certifications, and location.

Responsibilities

• Lead cross-functional efforts within the Ad Sales organization to design strategies and solutions that strengthen client relationships and support revenue growth.
• Manage a team of Client Strategists serving important client and agency partners.
• Serve as the link between Roku’s ad products, content experiences, and data solutions to build integrated partnerships with measurable results.
• Use deep entertainment industry knowledge to create inventive approaches that unlock advertising spend and drive demand from brand and performance marketers.
• Build and improve workflows with cross-functional partners so the pre-sale process runs efficiently.
• Work with product teams to shape innovation using market feedback and new business opportunities.
• Position Roku’s interoperability and programmatic partnership capabilities to open up additional revenue opportunities.
• Collaborate with Ad Measurement and Account Management teams to create learning plans and identify client-specific solutions tied to business goals and KPIs.
• Deliver program and custom solution presentations to internal and external stakeholders.

Requirements

• At least 10 years of relevant experience in connected TV, with a background as a marketer or brand strategist and strong knowledge of ad tech and media.
• Strong grasp of the streaming, TV, digital, social, and programmatic advertising landscape, including the challenges brands face in each channel.
• Proven experience leading teams and helping them grow.
• Ability to design effective, differentiated programs that support advertiser goals while preserving a strong consumer experience.
• Clear understanding of how to balance user experience with advertiser objectives.
• A history of working across teams to solve problems and build efficient processes that improve productivity.
• Collaborative mindset and a strong record of supporting sales organizations as a trusted partner.
• Experience presenting to senior internal and external stakeholders.
• A flexible, hands-on attitude with the willingness to take on both large and small tasks.
• College degree or equivalent experience.

Work Arrangement

This role follows a hybrid schedule. Teams are expected in the office Monday through Thursday, with Fridays generally remote. Some roles or office locations may require five days onsite.

Benefits

The role includes access to health insurance, equity awards, life insurance, disability coverage, parental leave, wellness benefits, and paid time off.

Roku also offers a broader benefits package that may include mental health and financial wellness support, as well as local statutory and voluntary benefits such as medical, dental, vision, accident, commuter, and retirement options. Availability varies by location and role.

Accommodations

Roku provides reasonable accommodations during the hiring process in line with applicable law. Candidates needing support during recruitment may contact the company directly for assistance.

Culture

The company values collaboration, speed, pragmatism, and strong teamwork in a fast-paced setting. Employees are expected to be thoughtful problem-solvers who build and deliver practical solutions, work well with others, and contribute to a culture that prizes talent, humility, and execution.

Additional Information

Applicants are acknowledged to have reviewed the company’s applicant privacy notice and understand that their information may be used for recruiting communications related to this or similar roles. Candidates may opt out of future communications at any time.