Store Manager

About the Company

Airtel, established in 1995, works to expand connectivity and create new possibilities for people and businesses. It supports a large share of the country’s population with infrastructure built for modern technologies including 5G, IoT, IQ, and Airtel Black. The organization also emphasizes delivering meaningful customer outcomes while being mindful of environmental balance.

Our Culture

The workplace is built around taking ownership early, creating impact, and exploring different career paths. Team members are encouraged to contribute ideas, take responsibility for outcomes, challenge conventional thinking, and build experience across a broad range of opportunities.

Role Overview

This position is responsible for running the Airtel store efficiently, ensuring day-to-day operations are executed smoothly, guidelines are followed, and customers receive a high-quality experience. The role also carries accountability for store revenue and cost targets.

Job Details

Designation: Assistant Manager
Job Code: 2450
Function: D2C
Sub-function: Sales

Store Operations

• Ensure store processes and operating standards are followed in line with defined SOPs, including the required store appearance and presentation.
• Monitor stock availability, carry out routine inventory checks, and work with the supply chain team to maintain healthy product levels.
• Manage merchandising standards so that product placement, displays, and store layouts remain attractive and aligned with the brand.
• Track operational spending and transactions carefully to support cost control and achievement of financial goals.
• Put security and shrinkage-control practices in place to protect stock and store assets.
• Take responsibility for ensuring the store is ready for official launches, refits, and conversion activities.

Customer Experience

• Put systems in place that improve customer satisfaction, service quality, and resolution of customer issues.
• Deliver a strong in-store experience through product knowledge, support, and effective handling of customer concerns to build loyalty.
• Use defined KPIs to monitor store performance and share regular updates with senior leadership.

People Management

• Lead retail staff by offering direction, coaching, and feedback that improves service quality and sales performance.
• Conduct team training as needed on product understanding, selling methods, and standard best practices.
• Work with central teams such as marketing, finance, and HR to keep store activities aligned with company policies and to support coordination between offline and online operations.

Reporting Line and Team Size

The role reports to the Regional Head, aligned with the Zonal Sales Manager structure. The store manager will directly supervise 7 to 9 employees.

Education and Experience

A full-time graduate degree is required. An MBA or PGDM is optional. The role calls for 4 or more years of experience in retail business operations.

Key Interactions

Internal stakeholders include Zonal / Area Sales Managers and Field Sales Executives. External stakeholders include Channel Partners.

Skills and Competencies

The role needs strong capability in retail operations and sales/marketing techniques, along with working knowledge of MS Office tools such as Excel, PowerPoint, Word, and Outlook. It also requires process discipline, the ability to influence others, clear verbal and written communication, interpersonal strength, teamwork, a result-focused mindset, customer-first thinking, and a positive, energetic approach.