Sales Development Representative

About the Company

The company’s name is inspired by abaca, a strong fiber plant used to make ropes. That idea reflects the organization’s purpose: helping businesses stay connected, supported, and better equipped to achieve growth. The business works with companies to organize processes, strengthen operations, and move toward success.

Over time, the group has developed a solid reputation for supporting organizations with technology-related needs. Through its consulting practice, it also offers advisory and governance support to businesses undergoing significant technology change.

Today, the group operates across India, the Middle East, South Africa, and the United States, and works with companies in the US that are looking to modernize their technology environment with better clarity, lower risk, and stronger results.

Job Overview

This opening is for a Sales Development Representative focused on the US market. Both Junior SDR and SDR positions are available. Fresh graduates and freshers with strong communication ability and a genuine interest in working with US clients are welcome.

The role is client-facing and involves connecting with US companies, especially senior decision-makers. Training will be provided, but the candidate should be comfortable using technology tools, handling professional conversations, and working in US evening hours from India.

Work Location and Shift

The role is based in Mohali, India, with remote or hybrid working options. Working hours are aligned to the US evening schedule, approximately 6:30 PM to 3:30 AM IST.

Eligibility

Applicants should be graduates from any stream. An MBA or a technical background is preferred but not mandatory. Strong spoken and written English is essential, along with confidence, professionalism, and readiness to work in evening or night shifts according to US time zones.

Responsibilities

The selected candidate will be responsible for generating outreach, building interest among US prospects, and supporting the sales pipeline through early-stage qualification and meeting bookings.

Compensation

The Junior SDR role is offered at 6 to 8 LPA, while the SDR role is offered at 7 to 12 LPA. The position includes a fixed salary along with performance-linked incentives and commissions. Compensation is designed to reward strong results, especially for candidates who book meetings and close deals consistently. The company also states that salary is open for the right candidate.

Additional Information

This opportunity suits someone who enjoys speaking with people, is comfortable engaging with US clients, and wants to grow in a founder-led company that is expanding both its execution and advisory services. Candidates interested in applying are expected to share their CV along with details such as current experience, education with pass percentage, college name, current location, current CTC if employed, expected CTC, notice period or joining time if employed, and willingness to work US evening/night shifts.

Selection Profile

The company is looking for candidates who are energetic, proactive, confident, and able to work well both independently and as part of a team. A target-driven mindset and a strong desire to achieve results are important for success in this role.

Requirements

• Excellent spoken and written English with clear, confident communication.
• Graduation in any stream; MBA or technical education is an added advantage but not required.
• Comfort using a computer or laptop and professional internet tools.
• Readiness to work US evening hours from India, including night-shift timing.
• Strong relationship-building ability and a professional approach in client conversations.
• Energetic, self-driven, and proactive personality with a hunter mindset.
• Ability to work toward individual and team targets in a performance-based environment.
• Freshers are welcome; prior exposure to sales, business development, or client interaction is beneficial for the SDR level.

Responsibilities

• Conduct targeted outbound email and LinkedIn outreach to companies in the US.
• Schedule qualified discovery calls with key decision-makers.
• Lead first-round conversations over Zoom and identify client requirements.
• Evaluate opportunities and direct prospects toward the most suitable solution.
• Support closing of entry-level engagements and pass well-qualified leads to senior team members.
• Keep accurate records and share regular updates on pipeline progress.
• Operate in a goal-oriented environment with both individual and team targets.

Perks

• Fixed salary plus attractive incentives and commissions based on performance.
• Clear incentive structure for meeting bookings and closed deals.
• Training support provided for the role.
• Opportunity to grow in a scaling, founder-led organization.

Application Details

Interested candidates should send their CV to the company’s talent acquisition team. Shortlisted applicants will be invited for a conversation.