Content Designer

About the team

OpenAI’s goal is to make general-purpose AI work for everyone. The ChatGPT team brings together research, engineering, product, and design to ship OpenAI’s technology to a broad and active user base that relies on ChatGPT in everyday life and work.

The team learns from real-world deployment and aims to spread the advantages of AI while using it carefully and responsibly. Safety is prioritized over unchecked expansion.

Design is central to that mission. The team is looking for a Content Designer who can help make products intuitive, approachable, and ambitious in what they enable. As an early hire, you would have a major influence on product direction and the design culture that grows around it.

About the role

You will work closely with a small group of product designers and partners across functions to shape product experiences for both current and future needs. Your work will span the full design lifecycle for new features and product improvements across OpenAI products, helping define the future of the technology, the product, and the design approach.

The ideal candidate brings strong craft leadership, sharp product judgment, technical curiosity, and a systems-oriented perspective. You should be eager to learn how AI works, where it succeeds or falls short, and how content design should evolve in an AI-first environment.

This position is based in either San Francisco or New York, and relocation support is available for new hires.

Key responsibilities

• Own content strategy for high-impact product areas, starting with early framing and information architecture and extending through UX writing and launch readiness.
• Define user understanding by shaping product concepts, mental models, narratives, terminology, and key moments where trust or clarity may weaken.
• Develop naming, framing, and language approaches for new, unclear, or experimental AI product experiences.
• Create reusable systems such as content standards, naming frameworks, terminology guidance, voice guidance, and domain-specific playbooks.
• Build the language infrastructure that supports teams, including glossaries, pattern libraries, review processes, evaluation rubrics, prompt libraries, and quality guidance.
• Use AI-assisted methods to broaden what content and design teams can accomplish, including prototyping, prompt development, design-system work, UX tools, and faster iteration.
• Set expectations for AI-assisted or model-produced copy through prompt templates, tone guardrails, and quality criteria.
• Participate in user research to better understand user needs, comprehension, expectations, and trust.
• Coach designers and cross-functional teammates on scalable content design practices and clearer product communication.
• Help shape the Content Design team’s culture, operating rhythms, and repeatable practices.

Candidate profile

You are likely to do well in this role if you bring extensive content design experience on large-scale software products, especially in zero-to-one or ambiguous spaces, and if you can clearly show how your work improves product quality, user understanding, trust, and adoption.

You should have experience creating scalable content systems and governance that help teams make better decisions about naming, terminology, voice and tone, UX writing, and content quality assurance.

Experience with localization practices is important, along with the ability to collaborate effectively with localization teams. You should also be comfortable defining and refining product voice and tone across complex product ecosystems.

This role calls for strong collaboration with AI research, product, design, engineering, policy, and other technical partners to turn complex needs into understandable product experiences. Interest in prompt design, model-generated content, AI-assisted workflows, evaluation methods, quality rubrics, and UX tooling will be especially valuable.

You should also be motivated by building content systems that help teams work faster.

Additional information

OpenAI is an AI research and deployment company focused on making sure advanced general-purpose AI benefits all of humanity. The company works to safely bring AI capabilities into products while keeping safety and human needs at the center. It values a wide range of perspectives, voices, and lived experiences.

OpenAI is an equal opportunity employer and does not discriminate based on race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or any other legally protected characteristic.

Background checks will be handled according to applicable law. In the United States, qualified candidates with arrest or conviction records will be considered in line with relevant fair chance laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act. For unincorporated Los Angeles County workers, the company states that criminal history may be directly relevant to duties involving safeguarding hardware, returning equipment and stored data after employment ends, and protecting confidential and non-public information, as well as maintaining security for protected IT systems and related data.

Applicants who believe a posting is not compliant can submit a report through the designated form; inquiries unrelated to posting compliance will not receive a response.

Reasonable accommodations are available for applicants with disabilities, and requests can be made through the specified process.

OpenAI’s Global Applicant Privacy Policy applies.

The company states that it believes AI can help address major global challenges and that the benefits of AI should be broadly shared.

Compensation

The stated pay range is $207K to $295K.