- خبرة
- أي
- مرتب
- INR 10,000 – INR 30,000 / month
- الوظائف الشاغرة
- 1
- تم النشر
- ٨ مرات
- وضع العمل
- في المكتب
- تعليم
- درجة البكالوريوس
- سيرة ذاتية
- مطلوب للتقديم
مكان عملك
المسمى الوظيفي
About the Role
Design Inside seeks a seasoned and results-driven Digital Marketing Manager to spearhead our digital marketing initiatives centered on our interior design and architecture services. This role demands expertise in lead generation, brand enhancement, paid and organic social media strategies, SEO, and marketing automation, with the core objective of attracting high-quality interior design clients.
Key Responsibilities
- Devise and implement integrated digital marketing plans to boost brand recognition and attract qualified prospects.
- Manage and optimize paid advertising campaigns across Google Ads and Meta platforms, including Facebook and Instagram.
- Generate superior residential and commercial interior design leads.
- Oversee social media channels such as Instagram, Facebook, LinkedIn, Pinterest, and YouTube.
- Develop and maintain content schedules covering posts, reels, stories, blogs, and email marketing.
- Collaborate with graphic designers, video editors, and writers to create captivating marketing collateral.
- Enhance website traffic and rankings using both on-page and off-page SEO techniques.
- Analyze campaign results through tools like Google Analytics, Meta Business Suite, and Google Search Console.
- Administer CRM systems, WhatsApp automation, email marketing campaigns, and lead nurturing workflows.
- Oversee marketing budgets, ensuring maximum return on investment.
- Conduct market competitor analyses and track emerging digital marketing trends.
- Coordinate with sales and design departments to align marketing initiatives with overall business goals.
- Prepare detailed weekly and monthly reports evaluating campaign efficiency, lead quality, and conversion metrics.
Required Skills and Experience
- Proficient with Google Ads, Meta Ads Manager, and LinkedIn Ads platforms.
- Strong understanding of SEO, SEM, and local SEO strategies.
- Expertise in social media marketing and driving organic follower growth.
- Skilled in content marketing and persuasive copywriting.
- Experience managing email marketing and utilizing marketing automation tools.
- Familiar with Google Analytics 4, Google Tag Manager, and Search Console.
- Competent in CRM management and lead tracking systems.
- Basic knowledge of graphic design tools such as Canva, Adobe Photoshop, and Illustrator.
- Video editing proficiency using tools like CapCut or Premiere Pro.
- Excellent analytical capabilities, leadership qualities, and communication skills.
Preferred Qualifications
- Bachelor’s degree in Marketing, Business, Digital Marketing, or related discipline.
- Certifications like Google Ads and Meta Blueprint are advantageous.
- Experience in sectors such as Interior Design, Architecture, Real Estate, Construction, or Home Improvement is highly valued.
Performance Metrics
- Number of qualified leads generated monthly.
- Cost per lead efficiency.
- Return on advertising spend.
- Growth in website traffic and organic search rankings.
- Increase in social media engagement and follower base.
- Conversion rates from lead to site visit and site visit to sale.
- Revenue attributed to marketing activities.
Compensation and Benefits
- Competitive monthly salary plus performance-based incentives.
- Opportunities for career progression within a creative and supportive workplace.
- Chance to contribute to building a top-tier interior design brand.
- Access to training and certification programs for professional development.