Business Development Representative, Inbound

About the Role

Unite Us is seeking a motivated and goal-oriented Business Development Representative (BDR) to identify, engage, and qualify potential business opportunities contributing to our growth ambitions. The ideal candidate excels at communication, understands modern sales methodologies, and builds trust rapidly with prospective clients. This role requires close collaboration with marketing and sales teams to generate a qualified sales pipeline, improve messaging initiatives, and support sustainable revenue growth.

Key Responsibilities

• Evaluate incoming leads for fit, authority, budget, and timeline to prioritize sales efforts effectively.
• Proactively discover potential prospects through outbound outreach, cold calls, social selling, and participation in relevant industry events.
• Conduct insightful discovery calls to understand clients’ challenges, assess qualification, and identify opportunities for Unite Us to add value.
• Work alongside sales and marketing teams to align prospecting strategy, optimize communications, and ensure smooth lead transitions.
• Maintain detailed and accurate documentation of all customer interactions and lead status within Salesforce and other sales platforms.
• Arrange introductory meetings, product demonstrations, and initial consultations between qualified prospects and account executives.
• Consistently achieve or exceed monthly and quarterly metrics including lead volume, conversion rates, and pipeline contributions.
• Utilize Salesforce and sales enablement tools to automate processes, tailor outreach, and monitor engagement analytics.
• Stay informed on industry developments, emerging technologies, and competitors to improve sales positioning and address objections confidently.
• Represent Unite Us professionally at networking events, webinars, and conferences to enhance brand presence and collect market insights.
• Provide the marketing department with feedback regarding lead quality, campaign results, and evolving customer needs.

Candidate Qualifications

• Between zero and two years of experience in sales, business development, customer service, account management, hospitality, retail leadership, recruiting, or other client-facing roles.
• Strong enthusiasm for establishing a long-term career in sales.
• Excellent oral and written communication skills capable of clearly explaining complex concepts persuasively.
• Outstanding interpersonal skills to build trust and rapport with diverse prospective clients.
• Effective time management and organizational skills to balance high outreach volumes with customized interactions.
• Prior experience meeting goals, quotas, or measurable performance targets is preferred.
• Familiarity with modern customer relationship management systems (e.g., Salesforce, HubSpot) and sales engagement platforms (e.g., Outreach, Salesloft, LinkedIn Sales Navigator).
• Ability to perform well in a fast-moving, target-driven atmosphere while maintaining precision and professionalism.
• Self-driven, resilient, and flexible, with a proactive problem-solving approach and an aptitude to adjust tactics based on performance insights.
• A bachelor's degree or equivalent education and experience combination is preferred.

About Unite Us

Founded in 2013 with a mission to unlock community potential, Unite Us aims to simplify navigation of health and social care services. Starting with veterans and their families, Unite Us rapidly expanded to support communities nationwide by connecting organizations, agencies, and healthcare providers through an integrated software network. This collaboration enables efficient, whole-person health service delivery that aims to predict, provide, and fund impactful care.

Work Environment and Conditions

• This is a remote position based in the United States.
• Travel obligations approximate 10% of work time.
• The salary target band ranges from $50,000 to $55,000 annually, adjusted based on qualifications, experience, competencies, and location.
• Employment verification requires passing background checks covering criminal history, past employment, and education.

Benefits

• Comprehensive medical, dental, and vision insurance for employees and eligible dependents, including unlimited virtual mental health and acute medical visits.
• Access to mental health support such as the Employee Assistance Program and wellness platforms.
• Flexible paid time off policies that include volunteer and mental health days in addition to 14 paid holidays annually.
• Paid parental leave inclusive of adoptive parents.
• Employee Resource Groups fostering community among employees (e.g., Military Veterans group).
• Available tax-advantaged accounts: HSAs, FSAs, and commuter benefits.
• 401(k) plan with employer match and immediate vesting, plus financial wellness resources.
• Additional insured benefits covering life and accidental death and dismemberment (AD&D), disability insurance, accident insurance, and pet insurance.
• Provision of necessary work-from-home hardware including computer equipment and approved supplies.

Diversity and Inclusion

Unite Us is committed to cultivating a diverse and inclusive workforce, embracing identities across race, religion, gender, age, disability, veteran status, and more. Reasonable accommodations are available during application processes to support candidates with disabilities.