Social Content Creator

About MassMedia Marketing, Advertising, PR

MassMedia Marketing, Advertising, PR is a women-owned digital-first media and public relations firm based in Las Vegas, serving clients nationwide. With 30 years of industry leadership, we attract exceptional talent and foster a collaborative and inclusive environment where everyone is encouraged to grow. Our award-winning agency represents prominent consumer and hospitality brands in the Southwest, offering a dynamic and fast-paced workplace that values ambitious self-starters dedicated to excellent client service.

Role Overview

We seek a highly creative Social Content Creator to join our expanding social media team. This role involves ideating, filming, and editing social media-first photos and videos for MassMedia and its wide client base. The successful candidate will collaborate with social media, creative, PR, influencer, and account teams to tell compelling client stories across various digital channels.

Key Responsibilities

• Develop, capture, and edit photo and video content designed specifically for social platforms.
• Create short videos including interviews, event highlights, behind-the-scenes clips, social advertisements, and other digital materials.
• Oversee all production phases such as planning, filming, lighting, audio capture, editing, and content delivery.
• Utilize smartphones, mirrorless cameras, and other equipment to shoot content.
• Convert client objectives and creative briefs into engaging, platform-appropriate content.
• Work closely with cross-functional teams to produce coordinated content efforts.
• Attend client events and on-location shoots to gather real-time content.
• Stay current with social media trends and cultural moments to inform content creation.
• Propose innovative content ideas proactively for MassMedia and clients.
• Adjust content formats to suit different platforms while preserving brand voice and visual standards.
• Manage multiple projects and schedules across various clients efficiently.
• Plan logistics for shoots including locations, talent, props, and gear.
• Organize and maintain digital creative assets systematically.
• Analyze content performance metrics to refine future creations.
• Support agency marketing and social media activities as needed.

Qualifications and Requirements

• Proven professional background in creating social media, digital, or branded content.
• Robust portfolio showcasing personally developed, filmed, and edited materials.
• Experience crafting vertical video suited for Instagram, TikTok, Facebook, LinkedIn, and YouTube.
• Proficiency in capturing quality photos and videos using both smartphones and professional cameras.
• Strong editing skills with tools such as Adobe Creative Suite, CapCut, Canva, or similar.
• Good understanding of lighting, audio, composition, and general production principles.
• Deep knowledge of social media trends and platform best practices.
• Excellent visual storytelling, creative ideation, and communication abilities.
• Capability to juggle multiple projects in a fast-paced agency setting.
• Creative, teamwork-oriented, proactive, and open to constructive feedback.
• Reliable transportation and willingness to travel locally in Las Vegas as required.
• Flexibility to work occasional evenings, weekends, and holidays per client demands.
• Bachelor's degree in marketing, journalism, communications, film, digital media, graphic design, or related fields preferred but not mandatory.
• Additional pluses include agency experience, managing multiple client content, live event coverage, motion graphics skills, and experience producing organic and paid social content.

Employee Benefits

• Competitive salary with advancement opportunities prioritizing internal promotion.
• Annual bonuses based on individual and company achievement.
• Flexible hybrid work model combining in-office and remote schedules.
• Medical, dental, and vision insurance options for employees and their families.
• 401(k) retirement plan with 3% company match.
• Generous paid leave including up to four weeks annually, 11 holidays, and birthday off.
• Paid maternity leave.
• Access to professional development, industry training, and career progression.
• Mileage reimbursement for job-related travel.