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About Complete Playground

Located in the heart of New York City, Complete Playground is Manhattan's largest indoor playground, offering a dynamic urban sanctuary. Our 40,000-square-foot facility features climbing walls, slides, interactive zones, and a unique sensory wall tailored to children of all neurodiverse backgrounds to relax and rejuvenate.

Job Summary

We are looking for a dynamic and imaginative Social Media Marketing Coordinator to amplify our brand and cultivate community engagement. This role serves as the digital ambassador for our playground, aiming to make Complete Playground a leading choice among NYC families. Responsibilities focus on producing compelling content, managing social media channels, and collaborating with local influencers to boost visibility and visitor numbers.

Key Duties

manage daily posting plans on platforms such as Instagram, TikTok, and Facebook with consistent alignment to brand identity and tone;
create vibrant on-site photo and video content highlighting play areas, bookings, and special occasions;
develop relationships with prominent family and lifestyle influencers in NYC and coordinate their visits;
engage actively with social media audiences by responding to interactions and nurturing a positive community vibe;
assist in crafting and distributing weekly newsletters to keep members informed about promotions and events;
track social media engagement and performance metrics, reporting weekly insights on content effectiveness;
support local marketing efforts by connecting with area businesses and groups to increase brand exposure.

Qualifications

1 to 2 years of relevant experience in social media marketing or content production, ideally in children’s entertainment, toy, or retail industries;
solid grasp of social media platforms’ algorithms and trends, including expertise with Reels and TikTok, plus familiarity with email marketing tools;
skills in mobile video editing (e.g., CapCut, Canva) combined with a strong sense for photography and visual arrangement;
excellent writing ability for social captions, newsletters, and interactive community communication;
flexibility to work on-location capturing real-time content while engaging with visitors in an energetic environment;
a heartfelt enthusiasm for children’s play and crafting exceptional family experiences;
availability for approximately 15 to 20 hours weekly, combining remote strategic planning and on-site activity.

Benefits

performance-based bonuses;
employee discount programs;
flexible working hours;
ongoing training and professional growth opportunities;
access to wellness programs.

Marketing Coordinator

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