Content Strategist Intern

Role Overview

We are searching for an individual capable of leading content strategy from start to finish. This person should deeply understand the elements that make content successful, the reasons behind its effectiveness, and methods for systematically scaling it across various brands and formats.

Key Responsibilities

• Lead and execute content strategies across multiple brand channels.
• Analyze competitors to find consistent top-performing trends and patterns.
• Develop repeatable content frameworks derived from data and insights.
• Create engaging hooks, scripts, and provide clear content direction.
• Monitor content performance metrics to refine and improve outcomes.
• Keep up-to-date with the latest content trends, formats, and audience engagement shifts.
• Collaborate closely with editors to boost audience retention and overall content quality.

Who Should Apply

• Experience in growing or managing a content page, with bonus points for viral growth achievements.
• Strong grasp of hooks, pacing, retention and audience engagement factors.
• Mindset focused on content systems rather than isolated posts.
• Active analytical thinking about content effectiveness, even during casual browsing.
• Understanding of what makes videos compelling beyond their visual appeal.
• A willingness to continuously test approaches, learn from data, and adapt quickly.

Required Qualifications

• Background in content strategy, scripting, or short-form content management.
• Proficient knowledge of key performance indicators such as views, retention rates, and engagement levels.
• Ability to team up effectively with editors and creative professionals.
• Familiarity with AI tools to enhance content creation workflows.
• Remote work capacity from anywhere in India.

Evaluation Metrics

Success will be measured by growth indicators, view counts, and consistent content output. The core objective is not just to produce content but to identify what drives audience engagement, encourages repeated views, and sustains attention over time.

Application Process

Applicants should submit the following:
- Full name and WhatsApp number
- Link to a standout content piece (Instagram, YouTube, TikTok, blog, etc.)
- Performance metrics and analysis explaining why the content was successful
- A brief essay (~200 words) on future attention trends and how the company should capitalize on them
- Honest estimate of how quickly you could build a page to 10,000 followers and initial testing ideas
- Portfolio submission in PDF, image, MP4, or MP3 formats with a maximum file size of 4.5 MB