Marketing Manager

Overview

Handshake is seeking experienced professionals in retail marketing and CRM to contribute to AI research through flexible, hourly contract work. This opportunity is not a conventional full-time role; instead, it is designed for people who can apply practical knowledge from real retail marketing work to help review AI-generated content and improve how AI understands retail marketing processes.

The work is project-based and ongoing, so it can be done alongside other commitments. Contributors are expected to use their day-to-day expertise in promotional planning, customer engagement, and competitor tracking to produce expert-level training data and assess AI outputs for quality and relevance.

Details

This is a fully remote role with an asynchronous schedule, giving you the freedom to work when it suits you. There is no minimum hours requirement, and most people contributing to active projects typically spend around 5 to 20 hours per week.

Project assignments depend on current needs, and contributors may also be considered for future opportunities as new projects open up. No prior experience with AI work is necessary.

Qualifications

Applicants should have at least 2 years of professional experience in retail marketing or CRM, preferably in positions such as Marketing Manager or CRM Manager, or in comparable retail-industry roles.

Relevant hands-on experience should include promotional campaign planning, customer nurture email workflows, and monitoring competitors. Strong written communication, careful attention to detail, and the ability to work independently in an asynchronous setting are also important.

Work Arrangement

This is a remote, hourly contract opportunity rather than a traditional job. It is ongoing and project-based, with flexible participation based on project availability.