Business Analyst - Custom Technology Services

Company Overview

Two Circles is a Sports & Entertainment Marketing firm dedicated to expanding audiences and increasing revenue streams for clients by deeply understanding fan behaviors. Serving over 1000 clients globally, including the English Premier League, Red Bull, UEFA, VISA, NFL, Nike, and Amazon, with a workforce of more than 1000 employees spread across 15 offices worldwide.

Role Summary

We seek a Business Analyst to join our Custom Tech Services team, engaging in client-driven technical projects encompassing bespoke platform development, business systems, SaaS product enhancements, and integrations between our proprietary products and external platforms.

Key Responsibilities

• Lead and support client and stakeholder discovery sessions to gather business objectives, workflows, pain points, and success metrics.
• Translate client requirements into detailed business and functional documentation, including user stories and acceptance criteria.
• Create user journeys, process flow diagrams, business rules, and define assumptions, risks, and dependencies.
• Collaborate with Product, Engineering, Delivery, and Solution Architecture teams to identify solution options and technical limitations.
• Analyze APIs, data flows, integration needs, and system dependencies thoroughly.
• Maintain detailed requirement documents throughout project lifecycles and assist with backlog management, sprint planning, and delivery checkpoints.
• Support QA and UAT processes by clarifying requirements, verifying test cases, documenting issues, and assisting in validating deliverables.
• Prepare release notes, implementation guides, and client support materials as needed.
• Establish and nurture effective relationships with client stakeholders and internal teams, facilitating clear communication across technical and non-technical audiences.
• Manage collaboration among globally distributed teams spanning North America, EMEA, India, and Australia, including preparation of structured documentation and handoffs.
• Adjust working hours flexibly to accommodate cross-time-zone coordination.

Typical First Year Achievements

• Successfully supported multiple Custom Tech discovery and requirements articulation initiatives.
• Produced comprehensive business requirements, acceptance criteria, process flows, and supplementary documentation.
• Assisted delivery teams in clarifying project scope, identifying dependencies, managing open questions, and setting client expectations.
• Contributed to QA, UAT, demonstrations, launch readiness, and post-launch iterations.
• Developed robust partnerships with local and global teams and enhanced technical knowledge in integrations, CRM workflows, APIs, and SaaS product extensions.

Candidate Requirements

• 2-4 years of experience in roles such as Business Analyst, Technical Business Analyst, Product Analyst, or Project Analyst within software, technology services, consulting, or digital delivery contexts.
• Proven ability to gather and document requirements for software applications, business systems, integrations, and SaaS products.
• Comfortable engaging directly with clients and stakeholders during discovery and delivery phases.
• Strong capability to articulate business needs into clear user stories, workflows, acceptance criteria, and functional requirements.
• Familiarity with software engineering collaboration and understanding of software development lifecycles.
• Practical knowledge of Agile/Scrum methodologies and related tools such as Jira, Confluence, and Azure DevOps.
• Capability to discuss APIs, data flows, system dependencies, and related technical constraints at a functional level.
• Excellent verbal and written communication skills complemented by strong analytical and problem-solving aptitude.
• Collaborative mindset with eagerness to learn from Product, Engineering, Delivery, and Solution Architecture teams.
• Experience working with distributed or global teams is advantageous.
• Willingness to occasionally adjust work hours to facilitate cross-time-zone teamwork.

Additional Advantages

• Experience with CRM systems like Salesforce or Microsoft Dynamics.
• Exposure to data platforms, ETL processes, data warehouses, or cloud environments like AWS or Azure.
• Background in sports, entertainment, ticketing, sponsorship, marketing, or fan data ecosystems.
• Experience within consulting, professional services, or client delivery roles.
• Involvement in QA, UAT, implementation documentation, and go-live preparations.
• Knowledge of product management processes including MVP definition, prioritization, and roadmap planning.
• Relevant certifications in business analysis, product ownership, Agile, or Scrum.