Manager, Event Sales

Position Overview

The Manager of Event Sales leads efforts to boost revenue and oversee event management via private bookings, camps, and optimized use of space at the UCLA Health Training Center (UHTC). This role focuses on sourcing, pursuing, and securing fresh business opportunities among corporate, hospitality, entertainment, and community groups, ensuring smooth event delivery.

Key Responsibilities

• Design and implement a detailed sales strategy that drives profitable bookings at UHTC.
• Achieve or surpass set revenue targets, sales quotas, and key performance indicators such as calls, meetings, proposals, tours, and finalized deals.
• Prospect and close deals across segments like corporate meetings, brand promotions, private dinners, networking, wellness, media happenings, and socials.
• Maintain a strong qualified leads pipeline through networking, referrals, outreach, and collaboration.
• Create tailored proposals, pricing models, and packages matching client objectives.
• Generate event financial reports including profit/loss, sales summaries, and forecasts.
• Explore new monetization possibilities and strategic uses for the venue.
• Work closely with operations and facilities teams to confirm event feasibility, top-tier guest experiences, and facility readiness.
• Develop and nurture partnerships with event planners, agencies, corporate allies, and local businesses.
• Analyze market trends, competitors, and demand to establish UHTC as a premier private and corporate event site.
• Act as the main client liaison from lead to event handoff, managing site tours and presentations to convert prospects.
• Keep CRM, sales logs, contracts, and revenue documentation current and accurate.
• Coordinate interdepartmental communications necessary for booked events’ success.
• Support post-event reporting, client follow-up, and retention practices.

Required Qualifications

• Bachelor’s degree is mandatory.
• A minimum of three years experience in sales, business development, hospitality, venue sales, or handling premium events.
• Proven ability to meet or exceed revenue goals and sales expectations.
• Affinity with commission-based pay structures preferred.
• Valuable connections across corporate event planning, hospitality, entertainment, or luxury branding sectors.
• Competence with CRM platforms and sales prospecting tools.
• Capability to prioritize various tasks and adapt within a dynamic sports and entertainment setting.
• Genuine enthusiasm for sports, live events, and delivering premium guest experiences.

Skills and Attributes

• Ability to confidently lead projects, manage multiple deadlines, and collaborate across diverse teams.
• Competence to define objectives and execute strategies independently.
• Strong interpersonal and communication skills for engaging stakeholders and translating strategy into presentations.
• Discretion in handling confidential matters professionally.
• Highly organized, detail-focused, self-driven, and process-oriented.
• Innovative, resourceful, entrepreneurial mindset.
• Negotiation skills within established frameworks.
• Capacity to evaluate risks and liabilities related to special events and venue rentals.

Additional Details

• Location: El Segundo, California.
• Working Hours: Standard office hours Monday to Friday, 9:00 AM to 5:30 PM, with availability needed for evenings, weekends, holidays, and possible overtime.
• Physical Demands: None specified.

Compensation and Equal Opportunity

The annual compensation range is $75,000 to $85,000, varying based on skills, experience, certifications, and internal equity considerations. The employer offers equal employment opportunities without discrimination based on protected characteristics.

Application Instructions

Applicants must complete the full application process after initial submission to be considered for this position.