Associate Media Director

About M+C Saatchi World Services

M+C Saatchi World Services operates as a comprehensive marketing agency recognized for leveraging commercial advertising to address complex global challenges. As a distinct unit within the M+C Saatchi Group, we specialize in strategic communications, behavioral change, and marketing support tailored primarily for public sector clients, including the US Federal Government and local, tribal, and territorial agencies.

Position Overview

We are looking for a highly experienced Associate Media Director with a strategic mindset to lead integrated media planning and campaign execution. This role will oversee media strategies, audience targeting, and channel budgeting ensuring alignment with communication goals, stakeholder priorities, and organizational missions. The role involves managing cross-functional teams, enhancing campaign performance, and delivering measurable outcomes for both domestic and global efforts.

Key Responsibilities

• Lead assessment and strategic evaluation of emerging digital platforms and technological solutions such as social media (Meta, LinkedIn, YouTube, X), CRM (Salesforce, HubSpot), email marketing, content management, traditional and paid media to support communications, outreach, and service delivery objectives.
• Analyze platform and audience data, adoption trends, engagement metrics, and operational analytics to uncover optimization potentials, calculate ROI, and provide strategic insights through dashboards, executive reports, and briefing documents.
• Drive initiatives for platform adoption including pilot testing, proof-of-concept activities, implementation planning, onboarding, training, and change management to ensure effective deployment and user engagement.
• Evaluate integration, interoperability, governance, accessibility, cybersecurity, privacy, compliance, and operational standards; develop policies and measurement frameworks that support the sustained use of platforms.
• Propose strategic plans for platform implementation, governance, scaling, and long-term maintenance considering technical feasibility, alignment with business strategies, user requirements, and value creation.
• Collaborate with cross-functional teams from communications, UX, analytics, technology, and leadership to explore new technology opportunities and evolve digital engagement models and innovation strategies.
• Manage and mentor a team including senior media planners, fostering professional growth, knowledge exchange, and maintaining high standards of strategic output.

Candidate Profile

• Significant experience in media strategy, digital platforms, and audience engagement, especially managing integrated media campaigns for federal and defense clients.
• Expertise in digital strategies, platform ecosystems, user experience, analytics, performance measurement, and technology adoption with a capability to assess feasibility, business impact, and sustainability of digital solutions.
• Proven track record leading digital platform evaluations, pilot projects, and strategic recommendations including creating compelling business cases and leadership briefings.
• Strong analytical skills to interpret audience behaviors, platform metrics, and campaign data to drive optimization and informed decisions.
• Familiarity with AI-driven media planning tools and an active interest in emerging communication technologies.
• Exceptional communication and stakeholder management skills, adept at working alongside multidisciplinary teams and translating complex technical information for diverse audiences.
• Understanding of critical considerations such as accessibility, governance, cybersecurity, privacy, and regulatory compliance related to digital platforms.
• Experience liaising with vendors, platform providers, or technology partners is advantageous.
• Prior work with social media, CRM, digital advertising, content management systems, and emerging platform trends is preferred, particularly within government or defense sectors.
• Demonstrated leadership and management of senior-level professionals.
• Ability to obtain and maintain U.S. Government security clearance.
• Preferred educational background in fields such as Digital Strategy, Communications, Information Systems, Marketing, Public Policy, Technology Management, or related disciplines.
• Fluency in English, both written and spoken.
• Position requires hybrid work with regular commuting to offices in Washington DC or New York; residency in the NYC metropolitan or DMV area is ideal.

Why Join Us

• Contribute to meaningful projects supporting federal and defense initiatives.
• Work within high-performing, interdisciplinary teams spanning communications, digital innovation, and analytics.
• Influence large-scale strategic public engagement ventures.
• Benefit from a flexible hybrid work model.
• Engage with complex and mission-critical stakeholder challenges.
• Advance your career in a rapidly growing global firm.

Security & Clearance Prerequisites

• Must be a U.S. Citizen as required by government contracts.
• Eligible and prepared to obtain Secret or Top Secret clearance immediately upon hire.
• Willingness to undergo a comprehensive federal background check encompassing financial status, criminal record, employment history, and substance use.

Compensation & Benefits

• Competitive salary commensurate with location, experience, and competencies.
• Comprehensive benefits plan supporting health, family, financial wellbeing, and career growth.
• Generous family and parental leave policies including paid time off for primary and secondary carers, fertility leave, and support for new grandparents.
• Interest-free parental and fertility treatment loans.
• Multiple medical plan options with varying employer contributions including HSA, EPO, and PPO.
• High employer-funded dental and vision coverage.
• Generous paid leave including vacation, sick days, company holidays, plus winter office closure.
• Gym membership reimbursement and wellness subscriptions.
• 401(k) plan with employer matching contributions.
• 24/7 mental health resources.
• Social and professional events such as weekly happy hours and development trainings.
• Supportive culture with mentorship, buddy programs, and annual cultural stimulation allowance.
• Opportunity to work remotely for up to two weeks per year with approval.