Search Engine Optimization Specialist

Company Overview

Techno Brando is a performance-focused IT and internet marketing agency that helps startups, SMEs, and larger businesses grow through digital marketing and web solutions. Its services span custom website design, web development, UI/UX, SEO, social media marketing, Google Ads, PPC, content marketing, and online branding. The team builds scalable, secure, and conversion-oriented products such as corporate websites, e-commerce platforms, CRM and ERP systems, custom software, and mobile apps. The company works with a consultative style, values clear communication, delivers work on schedule, and continuously improves campaigns and platforms based on results.

Role Summary

This is a full-time remote opportunity for an SEO Specialist. The role focuses on improving search visibility, organic traffic, and conversions through research, audits, optimization, and ongoing performance analysis.

What You Will Do

You will carry out keyword research, review websites for SEO issues, and improve key on-page elements such as meta tags, headings, page content, internal linking, and site architecture. You will also plan and run link-building initiatives, track site performance, and use analytics tools to measure progress and identify opportunities for growth. Working closely with content, design, and development teams, you will help ensure SEO is built into campaigns, websites, and landing pages from the start. In addition, you will prepare reports, watch for changes in search engine algorithms, and recommend improvements that support long-term performance.

Skills and Qualifications

The ideal candidate brings strong research skills, including understanding search intent and comparing keywords against competitors. You should be comfortable auditing websites, improving on-page SEO, and handling technical checks such as site health, indexation, and content quality. Experience with ethical link-building and outreach is important, along with hands-on use of analytics platforms like Google Analytics and Google Search Console. A solid grasp of search algorithms, mobile performance, page speed, and other technical SEO basics is needed. You should be able to turn data into practical action, communicate well in a remote team, and collaborate effectively across functions. Familiarity with tools such as SEMrush, Ahrefs, Moz, or Screaming Frog is a plus. A bachelor’s degree in Marketing, Communications, IT, Business, or a related field, or equivalent real-world experience, is expected. Experience in an agency or digital marketing setting, along with exposure to PPC and content, will be an added advantage.

Additional Information

This position is remote and based out of Kolkata, West Bengal, India. The source provided no salary, stipend, number of openings, start date, or application deadline.