Business Development Coordinator - Creator Partnerships

Role Overview

Made In Network seeks a Business Development Coordinator within Creator Partnerships at a junior to mid-level. The role focuses on developing an organized funnel for creator, channel, and digital media collaboration opportunities aligned with the company’s variety of services and growth plans. This position is not intended as a senior sales closer but primarily centers on identifying, qualifying, and advancing potential creator and channel partnerships.

Core Responsibilities

• Research creators and channels, especially those native to YouTube, identifying audiences with strong engagement and untapped monetization potential that may need production, sponsorship, or channel management support.
• Conduct strategic outreach using email, social platforms, LinkedIn, events, referrals, and partner sources, aiming for quality leads over quantity.
• Qualify prospects by assessing makers’ or channels’ alignment with services like production, sales monetization, financing, or platform expansion.
• Manage pipeline and CRM diligently, keeping detailed records of prospect status, outreach history, next actions, and opportunity analysis.
• Collaborate internally by escalating qualified leads to respective leaders such as Heads of Sales, Production, Strategy, or CEO according to the opportunity type.
• Assist with preparing opportunity summaries, proposals, and tailoring pitches for prospects.
• Follow up on contacts made through agencies, conferences, and industry relationships to maintain momentum.

Key Qualifications

• Strong knowledge of the creator economy including YouTube, audience behavior, monetization models, sponsorships, and digital content trends.
• A keen eye for research and judgment to find creators with genuine business potential beyond follower counts.
• Comfortable with targeted prospecting, follow-ups, and building relationships, balancing activity volume with quality interactions.
• Excellent communication skills and relationship building with creators, agents, and internal teams.
• Disciplined approach to business development activities including CRM management and pipeline tracking against KPIs.
• Bonus points for understanding production, post-production, channel management, sponsorship packaging, or digital media operations.

Success Metrics

• Number of qualified creator or channel opportunities detected
• Initial conversations successfully booked
• Advancement of opportunities into proposal phase
• New monetizable inventory generated
• Creation of sales, platform, CMS, or production opportunities
• Identification of potential owned-and-operated or investment opportunities
• Consistency and quality of CRM and pipeline documentation