Analyst

About Publicis EDGE | Data, AI & Intelligence Hub

Publicis EDGE integrates data, artificial intelligence, creativity, and customer experience to address modern branding challenges. The hub develops and maintains proprietary data solutions, methodologies, and platforms that empower agencies and clients to accelerate decision-making, enhance intelligence, and foster more impactful customer interactions.

Why Join Us

• At EDGE, analytics serves as a key driver for creativity and commercial growth, not merely a support role. You will engage with actual brand challenges using real datasets, collaborating closely with leading creative and customer experience teams.
• The environment promotes collaboration and inclusivity with a strong emphasis on professional growth.

Role Overview

The Analyst will support the identification, processing, and visualization of insights by utilizing Publicis' bespoke data tools. Reporting to senior leaders, you will connect raw data to actionable insights that assist creative, customer experience, and commerce teams.

This role focuses on implementing data-centric projects, transforming complex ecommerce customer journeys into comprehensible summaries that inspire creative strategies and business decisions.

Working within EDGE’s central Analytics and AI team, you will employ scalable, reusable solutions benefiting all Publicis clients while gaining varied exposure across agency environments.

Key Responsibilities

• Support insight discovery using EDGE's proprietary data platforms and advanced analytics under senior guidance.
• Analyze multi-source datasets to reveal behavioral and cultural patterns that influence branding and commerce approaches.
• Create data visualizations and reporting materials that translate data into coherent narratives for internal audiences.
• Ensure data accuracy and integrity across all reports, facilitating confident decision-making regarding creative impact and customer experience.
• Collaborate with team members to deliver routine and ad-hoc reports promptly.

Ideal Candidate Profile

• Experience within advertising agencies is advantageous.
• Demonstrated skills in data analysis, market research, or digital media; internships count positively.
• Strong enthusiasm for analytics and data interpretation.
• Fundamental proficiency in cleaning, organizing, and analyzing large datasets.
• Competence in Microsoft Excel, including pivot tables, VLOOKUPs, and data formatting.
• Knowledge of SQL, Python, or R is a plus.
• Familiarity with ETL processes and data visualization software like Tableau, Power BI, or Looker Studio.
• Understanding of digital advertising platforms such as Google Analytics or Meta Business Suite is preferred.
• Meticulous attention to data accuracy before delivering insights to senior stakeholders.
• Curiosity to question data findings and eagerness to adopt new proprietary and AI tools.
• Ability to communicate technical analytics insights effectively to non-technical colleagues.
• Comfort working in a dynamic, cross-functional agency setting.

Additional Information

Joining Publicis Groupe means becoming part of an award-winning employer offering numerous benefits, including:

• Comprehensive wellbeing programs addressing physical, mental, and financial health.
• An engaging office culture with flexible working arrangements under the Publicis Liberté program.
• Access to global AI platform Marcel for career development and collaboration.
• Extensive learning opportunities featuring over 15,000 courses through Marcel Classes.
• Supportive feedback culture fostering career advancement via Career Conversations.
• Strong diversity, equity, and inclusion initiatives supported by dedicated committees.
• Leave benefits including birthday leave, flexible public holidays, and additional leave after two years.
• Work Your World program allowing up to six weeks of remote work globally per year.
• Generous parental leave policies plus access to digital wellbeing resources.
• Supportive workplace culture committed to employees with serious illnesses.
• Status as active partners with organizations focused on diversity and inclusion.

Applicants who do not meet every listed qualification but share the company's values of inclusion, collaboration, adaptability, fearlessness, and integrity are encouraged to apply.

Publicis Groupe is deeply committed to recognizing and including individuals regardless of race, age, cultural background, abilities, ethnicity, gender identity, sexual orientation, marital status, or religion. This dedication enriches the company’s culture and improves client solutions.

The company provides reasonable adjustments for applicants with disabilities or requiring support during recruitment upon request.