E-Commerce Manager

About CADAR Fine Jewelry

CADAR is an esteemed luxury jewelry brand based in New York City, recognized for its sculptural designs, exceptional craftsmanship, and contemporary take on fine jewelry. As the brand expands its digital footprint and introduces new luxury lifestyle offerings, it aims to strengthen its online presence.

Role Overview and Responsibilities

The E-Commerce Manager will own and enhance the daily operations of CADAR's Shopify website. This role requires hands-on involvement in resolving Shopify technical challenges, improving the customer journey, overseeing paid advertising, and driving online growth through data-driven insights.

• Maintain and improve the daily performance of the Shopify platform.
• Detect, diagnose, and fix technical issues on Shopify to ensure a flawless customer experience.
• Continuously refine website user experience, navigation, product merchandising, and conversion rates.
• Coordinate product launches, manage collections, and oversee inventory visibility along with merchandising schedules.
• Supervise the integration of third-party applications including payment processors, shipping services, and CRM systems.
• Analyze customer behavior using tools like Google Analytics and Shopify Analytics to identify growth opportunities.
• Plan, execute, and optimize paid media campaigns across Meta, Google, Pinterest, and other luxury-focused channels.
• Manage digital marketing budgets, monitoring metrics such as return on ad spend (ROAS), customer acquisition cost (CAC), and lifetime value (LTV).
• Collaborate with creative, marketing, and sales divisions to produce landing pages, campaign materials, and digital launch strategies.
• Implement SEO best practices to enhance website visibility and performance.
• Oversee email marketing efforts and customer lifecycle campaigns using platforms like Klaviyo.
• Track website performance and testing opportunities while staying updated with emergent e-commerce trends.

Qualifications

• A minimum of 4 years managing Shopify e-commerce platforms, ideally in luxury, fashion, jewelry, beauty, or premium consumer sectors.
• Robust technical expertise with Shopify, its Apps, Shopify Plus preferred, and system integrations.
• Experience handling paid media campaigns and budgets, with proficiency in Meta Ads and Google Ads management.
• In-depth knowledge of digital marketing, SEO techniques, conversion rate optimization (CRO), and customer acquisition strategies.
• Proficiency with Google Analytics (GA4), Google Tag Manager, and various analytics tools.
• Ability to work collaboratively across teams including creative, marketing, operations, and external agencies.
• Strong analytical mindset complemented by excellent project management skills and attention to detail.
• A genuine passion for luxury brands, design aesthetics, and delivering outstanding digital experiences.

Preferred Additional Skills

• Experience in luxury or high-value e-commerce environments.
• Familiarity with Klaviyo, Gorgias, Searchspring, or comparable e-commerce technology platforms.
• Basic understanding of HTML/CSS and Shopify Liquid templating.
• Experience with launching e-commerce sites in international markets and managing multilingual websites.

Candidate Profile

The ideal candidate balances strategic digital thinking with practical execution skills. Flexibility in roles ranging from addressing Shopify technical challenges to analyzing paid campaign performance and enhancing conversion rates is essential. Enthusiasm for luxury branding, data analytics, technology, and creating premium online experiences is important to succeed in this position.