Marketing Associate

About People of Rituals

People of Rituals is a wellness brand centered on the belief that simple, daily rituals foster genuine and lasting well-being. We design wellness products thoughtfully to help individuals pause, reconnect with themselves, and transform everyday routines into meaningful moments of self-care. As our brand launches, we emphasize values of intention, quality, and authenticity, and we seek committed individuals eager to grow with us from the start.

Role Overview

We are hiring a Marketing Associate to actively contribute to building our brand presence in Himachal Pradesh and Goa. This full-time position based in Kumarhatti, Solan, and Panaji offers an excellent hands-on experience opportunity, especially suited for those early in their marketing careers who want direct involvement in a product's market launch.

Key Responsibilities

• Plan and execute social media marketing campaigns primarily on platforms like Instagram.
• Generate creative content ideas, write captions, and assist in preparing basic posts, collaborating with design and content teams.
• Analyze competitors and monitor market trends to inform strategies.
• Support outreach and collaboration efforts with influencers.
• Track marketing campaign performance and prepare straightforward reports.
• Assist in organizing launch events, public relations activities, and promotional efforts.
• Coordinate with designers, writers, and other departments to ensure timely delivery of marketing assets.

Desired Qualifications and Skills

• A minimum of two years of experience in marketing, communications, or closely related fields; fresh graduates are also encouraged to apply.
• Basic knowledge of social media platforms and their use in brand promotion.
• Strong written and verbal communication capabilities.
• Familiarity or willingness to learn tools such as Canva, Instagram management, Excel, and Google Sheets.
• Creative mindset capable of developing engaging content and campaign ideas.
• Highly organized, proactive, and adept at managing multiple responsibilities simultaneously.
• Interest or passion for beauty, wellness, lifestyle, or direct-to-consumer (D2C) brands is advantageous.
• Additional (optional) desirable experiences include any marketing internships or projects, foundational knowledge of Meta Ads or Google Ads platforms, and an enthusiasm for content creation or copywriting.

Why Join People of Rituals

• Opportunity to be instrumental in shaping a brand from its inception, having genuine ownership and impact.
• Acquire practical marketing experience beyond theoretical knowledge.
• Work directly with founders and senior leadership within a dynamic and growth-oriented environment.